Barolo DOCG · EXW · MelbourneA$38.12/ btl

Concept prototype · sample data · built for Ewan Proctor

Export Desk

1 × 20ft reefer · 600 cases · Barolo DOCG · Piedmont, IT → Melbourne, AU

A$38.12
landed / bottle

01Quote input

Incoterm

EXW: you collect from the winery door, you carry everything from there.

Producer-side quote
EXW
€14.20
FOB
€14.73
CIF
€15.37
DDP
€23.39

What to quote today, depending on who carries the freight — each nets the producer the same €14.20.

02Landed cost waterfall

per bottle, AUD

Ex-works: every layer below the producer price is yours. Highest control, highest admin.

  • Producer price (EXW)€14.20 at 1.630
    A$23.15
  • Inland freight · Piedmont, IT → port€0.35/btl
    A$0.57
  • Port handling & export docs€0.18/btl
    A$0.29
  • Ocean freight (reefer) → MelbourneA$0.95/btl
    A$0.95
  • Marine insurance0.40% of value
    A$0.10
  • Australian customs duty5% of customs value
    A$1.25
  • WET (Wine Equalisation Tax)29% of wholesale value
    A$7.79
  • GST10%
    A$3.47
  • Destination port, clearance & delivery · MelbourneA$0.55/btl
    A$0.55
Landed cost per bottle
A$38.12
Container
A$274,451
Desk note11 Sept 2026 · 06:11
  • Tax and duty are 33% of your landed cost — close to the wine itself.
  • A 3% EUR/AUD slide costs you A$5,000 on this container, and takes margin to 20.3%.
  • Switching this quote to CIF shifts A$13,779 of freight risk to the producer.

03Same wine, three markets

at current target margin
MelbourneAUD
A$38.12
€23.39 in producer currency
Margin18.0%
New YorkUSD
US$19.96
€18.55 in producer currency
Margin34.9%
LondonGBP
£19.33
€22.80 in producer currency
Margin20.0%

New York: excise is flat per bottle, but the tariff is a percentage — it punishes value.

04Quote this today

Target margin18%
Recommended wholesale
A$46.49
per bottle · A$334,696 for the container
Margin at risk
  • EUR/AUD −3%20.3%+2.3
  • EUR/AUD +3%15.7%-2.3
  • Ocean freight +20%17.4%-0.6
  • Ocean freight −20%18.6%+0.6

At 1.581 your margin drops to 20.3%. At 1.679 it rises to 15.7%.

05FX exposure & shipment window

Exposure on this order
€102,240
Worth today
A$166,651
Cost of a 3% move
A$5,000

Payment falls 60 days from order. A 3% move costs A$5,000. Consider forward cover above 50% of exposure.

  1. Order placed11 Sept
  2. Ship departs2 Oct
  3. Producer payment due10 Nov
  4. Arrives destination26 Nov
  5. Sold through (est.)10 Mar
FX exposure window · 60d Freight risk window · 55d

06Market watch

illustrative
  • 11 SepUS: 15% tariff on EU wine confirmed — landed cost NY +$1.10/btl on Barolo
  • 09 SepReefer rates Genoa→Melbourne up 8% MoM
  • 05 SepAUD/EUR volatility elevated — 30-day range 1.58–1.67
  • 02 SepYarra Valley Chardonnay export demand down 6% YoY; Grenache blends up 11%